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Why Running a Dating Program?
 
  • Matchmaking has become big business, estimated to be worth $917 million this year, growing nearly 50% to $1.5 billion in 2005 (Market Data/MSNBC).


  • Approximately 5 million people in the US purchased subscriptions from online dating services in 2003.


  • In 2003, online dating sites generated $428 MM million in revenue, up from approximately $72 MM in revenue in 2001.


  • Dating and Relationship Traffic Converts up to 5x better than most Affiliate Programs


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